Island Doulas

Offering full-spectrum pregnancy and birth support, Island Doulas are the go-to professionals for every stage of a family’s new arrival. They had been successfully building their small business with virtually no branding for several years, but felt a unified visual message would help promote trust and comfort in their work.

Comfort and sweet anticipation

were our key words in creating Island Doulas branding design. They were already using a sweet bunny as an icon, we upped the darling factor with an illustration from SunSun W. that also hints at a pregnant belly or a nursing breast and paired it with a soft, warm palette.